The Naked Truth

What Russians hide in their bathrooms

It would appear that the bathroom, really, is strictly a utilitarian place. It seems so, at least, if we are talking about regular apartments with typical floor plans.

It’s not like there is enough space to unleash your creativity, right? Well, not quite – apparently “if there’s a will, there’s a way” even applies here. Houzz conducted research on renovation and bathrooms and shared its findings with Lenta.Dom.

Tear It Down and Start Again

Over the last couple of years, the Russian market has become saturated with new residential real estate sold with fully furnished interiors. Ads for move-in apartments are everywhere, claiming that you save not only time, but money as well – the developer is able to cut costs on construction supplies by ordering them in bulk at a discount.

According to stats provided by Houzz, almost half of those polled renovate their bathrooms in newly purchased apartments, even those which are move-in ready. Twenty-nine percent said they have to do so due to the bathrooms being dilapidated.

Houzz 4

High Tech

Among those surveyed, homeowners who finished renovation within the last year or plan to finish it by the end of this winter (regardless of apartment value) are increasingly interested in implementing digital technology in their new homes. Thermostat faucets, toilets with dual flush modes, two-person hot tubs and other non-standard bathroom solutions were chosen by approximately 20% of those polled.

Houzz 1

Welcome to the Wireless World

Along with high technology in our bathrooms comes Internet addiction. The survey showed that over half of the homeowners spend up to an hour in their new bathrooms (15% spend more than one hour), and half spend this time with their mobile gadgets – catching up on emails and social networks, texting, listening to music or reading.

Houzz 2

Variety Is the Spice of Life

A typical Russian bathroom (single or split into two rooms) has either a toilet and a shower or a toilet and bath tub. Houzz notes that, lately, residents are trying to improve their bathrooms by either simply expanding the rooms or adding shower stalls to existing bath tubs.

Houzz 3

Not Doing It Yourself

Seven out of ten homeowners hired contractors for bathroom renovation from 2015-2016. Moreover, almost a quarter (22%) of the rooms only had prior work done in the previous century (over 16 years ago). Among those surveyed, engineering experts (45%) and specialists on bathroom finishing work (30%) are in the highest demand, while 14% turn to an all-around contractor.

As far as budgets are concerned, expectations do not always match reality – but that’s always the case, isn’t it? Of those polled, 75% wanted to spend no more than 250,000 rubles (under $3900), but only 60% of those managed to stay underneath the budget. The rest spend up to double the amount – under 500,000 rubles ($7800).